One of the author's main points, and something he mentions several times throughout his piece, is that the purpose of design is to solve user problems. The only reason for the existence of a website is to help the consumer with what ever needs they might have. Many designers look at their designs not through the eyes of the people who need the sites information, but through their own eyes. This is a mistake because they already know what the site's message is and can often over look grievous errors as a result.
2. What points do you feel are most important?
The points I consider the most important are that it is very easy to understand what the web page is about, that the site has content that will keep people coming back. If your websites point is not immediately clear, it is a failure. People do not want to spend anytime trying to figure out your web page. If they can't figure it out right away they will leave. Second, websites need to have "heroin content". This is harder to do, but if you have it, some design mistakes can be made. Heroin content is content the user is desperate to have and will come back to the site again and again for.
3. Create your own list of important design factors for a webpage.
1. Keep it simple. Simplicity is the most important. People should be able to find what they need quickly and easily.
3. Create your own list of important design factors for a webpage.
1. Keep it simple. Simplicity is the most important. People should be able to find what they need quickly and easily.
2. Keep the user in mind. Your site should help the user, so don't let bad design get in the way of this primary focus.
3. Contrast! Make sure your site is legible. This should be the easiest , but lots of people can't do it.
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